
Is a social media agency worth it? In-house vs outsourcing compared
Running it yourself costs less directly but needs steady time and skills. When outsourcing, account ownership and verifiable reports are what matter.
Facebook and Instagram managed together: content planning, design, copywriting and short video editing, with a monthly report based on official data.

Social media needs steady effort: planning topics every week, designing images, writing copy and editing short videos. For most SMEs this is hard for existing staff to sustain, and once the posting rhythm breaks, an account struggles to grow.
HKONE works to a monthly content calendar. You approve each month's content before it is published, and at the end of the month we send a report using data from Meta's official dashboards, so you can check the figures yourself. The accounts always stay in your name.
We review your existing accounts, past content and data, and learn about your customers and competitors.
We agree on themes, tone, posting frequency and monthly priorities.
We produce posts and short videos from the approved calendar and publish them on schedule.
Each month we report using official data and adjust the next month's content.
New shops and brands building a steady posting rhythm
Established accounts adding short video to extend reach
Mature brands needing frequent content and regular video
Not included: Advertising spend, on-location shoots and KOL fees are charged separately. Ad management is available as an add-on.
No social media plan includes replying to comments or direct messages. Your team handles these.
Yes. You receive each month's content calendar for approval, and posts are published on schedule only after you approve them.
The monthly content calendar includes 1 round of revisions, and each post and short video includes 2 rounds.
No. None of our social media plans include replying to comments or direct messages; your team handles these. If you receive many enquiries, our AI customer service can help.
Yes, quoted separately. All our social media plans focus on Facebook and Instagram; for Threads, Xiaohongshu (RED), TikTok, LinkedIn or others, we quote based on your needs.
No. The monthly fee covers content planning and production only. Advertising spend, on-location shoots and KOL fees are charged separately. Ad management is available as an add-on.
Yes. Short videos in the Growth and Pro plans are edited from footage you provide, and we write the scripts and monologues. On-location shoots can be quoted separately.

Running it yourself costs less directly but needs steady time and skills. When outsourcing, account ownership and verifiable reports are what matter.
The consultation is free. We will understand your situation before recommending a plan and a quote.